For an independent photographer and designer, a professionally designed brand identity and marketing materials is pretty much a must have. It’s necessary if you’re going to look like a professional who takes their business seriously. It’s also a good way to cohesively and consistently tie all of your promotional and marketing materials together. Good design is, simply put, more visually appealing to your clients, more memorable and communicates quality. For those that are not designers themselves, it’s recommended that you work with a designer to establish your presence.
Photographer Jane Shauck recently submitted her new materials to NPS. They look great and are sure to elevate her business persona.
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